cursor
Hindustan Associates Logo

Hindustan Associates
Digital Showcase Platform

Service

Corporate Website & Product Catalog

Client

Hindustan Associates

Date

March 2018

Technology

WordPress, WooCommerce, PHP, Responsive Design

Hindustan Associates Tile Collection Showcase

Strategic Product Presentation & Navigation

The website architecture was meticulously designed to handle the complexity of displaying thousands of tile products across multiple categories, sizes, and finishes. We created intuitive filtering systems allowing users to browse by tile type (ceramic, porcelain, vitrified), size, application (floor, wall, bathroom), and price range. Special attention was given to high-quality imagery and detailed specifications, enabling customers to make informed decisions. The "Get a Quote" system was streamlined to handle bulk inquiries from commercial projects alongside individual residential requests.

Business Impact & Industry Positioning

The platform successfully established Hindustan Associates as a digital-first tile trading leader in India. By clearly presenting their nationwide distribution capabilities and partnerships with top manufacturers, the site builds immediate credibility. The comprehensive product catalog serves as a 24/7 digital showroom, significantly reducing inquiry resolution time and expanding their reach beyond traditional geographic limitations. The platform has become an essential tool for B2B clients requiring bulk orders while also catering to the growing DIY home renovation market across India.